Name
Shift: to Usability Theater
Description
Congratulations!! You are finally getting to interact with your customers! No more second-hand feedback from the product, business, or sales teams. You better not screw it up! There are rules for interacting with customers. If you don't follow them, you might get your customer privileges taken away. Learn how to talk to customers, avoid bias, and uncover the unknown secrets that nobody tells you.
Pete Oliver-Krueger Michael Dougherty
Date & Time
Thursday, July 25, 2024, 10:45 AM - 12:00 PM
Location Name
Texas 5
Session Type
Workshop
Track
Accelerating Products
Learning Level
Experienced
Learning Objectives
- Differentiate between the 3 types of Usability Testing and when to use each.
- Understand why Usability Testing is a great way to reliably collect certain types of unknown information.
- Identify the components of running a successful Usability Theater event with your team.
- Practice facilitating a Usability test, framing the test, and urging the user to share their opinions about the product without biasing them.