Name
Building customer centric products and services – a proven way to evoke it in teams and in orgs
Description
Customer centricity is being used more and more in organizations. There is nothing so sad as having a great product or service that no one wants or needs. I will be sharing a technique I have successfully used to bring this important concept alive in the teams and organizations. I will talk about the why and the what of empathy mapping and how it supports customer centricity.
William Strydom
Date & Time
Tuesday, July 23, 2024, 3:45 PM - 5:00 PM
Location Name
Texas D
Session Type
Talk
Track
Accelerating Products
Learning Level
Learning
Learning Objectives
Learn what the importance of customer centricity is.
Learn what an empathy map is.
Learn when and where to use an empathy map.
Learn how to effectively use an empathy map.