Name
Life in the Era of "Proxies": How to Recognize and Eliminate Waste in Product Management
Description
In a world increasingly dominated by numbers, we find ourselves navigating through the intricate maze of proxies. These proxies, while sometimes misleading, have become the metrics by which we measure our achievements and our failures. Recognizing and combatting these proxies to craft customer-centric products is the focal point of this engaging and interactive discussion.
Speakers
Date & Time
Tuesday, July 23, 2024, 2:00 PM - 3:15 PM
Location Name
Texas D
Session Type
Workshop
Track
Accelerating Products
Learning Level
Experienced
Learning Objectives
After this workshop, participants will:
- Learn how to identify 'what matters' and recognize waste.
- Identify strategies to recognize proxies by working backward from customer needs.
- Develop techniques to replace proxies with meaningful strategies to enable customer-centric product development.
- Learn how to identify 'what matters' and recognize waste.
- Identify strategies to recognize proxies by working backward from customer needs.
- Develop techniques to replace proxies with meaningful strategies to enable customer-centric product development.